The beginning of a new year is a great time for B2B brands
look ahead to the future and to thank their partners, clients and vendors for
helping them get where they are. But coming up with winter gift ideas to
express your gratitude can be challenging — especially if you want to stand out
from the crowd. Here are a few ways to help you be memorable:
Make It Personal
It may be hard to believe in this technology-driven world,
but people still appreciate a thoughtful handwritten card. Sending a card to
your clients with a personal note inside is a simple, yet memorable, way to
show your clients that you are thinking of them.
Do Some Good
Sometimes it really is better to give than to receive. Show
your partners, vendors or clients how much you care by making a donation to a
charity of their choice. It’s a gift you can both feel good about — and one
that will never go to waste.
Go Beyond the Gift
Card
Think of the standard gift card as a blank canvas —
something that you can add to and accessorize.
Giving away a spa gift card?
Include a goodie bag of spa essentials to up your
gift-giving game.
Think: Hobbies
Does your client like to spend time in the kitchen or on the
golf course? Add some custom touches to
some cooking accessories or a golf kit — like a printed logo or embroidered
initials.
No matter which one you choose, these winter gift ideas can
help you say “thank you” in an original
and unexpected way and help you build relationships with the clients you value
most.
What’s your favorite way to say “thank you?”
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